UTM Spot
Take control
of your campaign parameters.
Typos in UTM parameters, inconsistent naming and unusable analytics data are avoidable. UTMSpot replaces error-prone spreadsheets with controlled dropdowns, consistent naming conventions and automatic validation.
From spreadsheet chaos to controlled campaign parameter management.
Probieren Sie es aus
Ihr Team wählt Parameter per Dropdown aus, ohne manuelle Eingabe und ohne Tippfehler.
https://www.beispiel.de/?utm_source=linkedin&utm_medium=paid_social&utm_campaign=q1_2026_launchVereinfachte Beispiel-Demo. Die Werte sind frei gewählt.
Everything you need for campaign parameter governance.
Dynamic UTM templates
Dropdowns and required fields prevent typos and inconsistent naming. Validation rules make sure every campaign link follows your conventions.
Smart URL generation
Generate UTM URLs with automatic duplicate detection, archive and restore functions, and one-click CSV export for reporting.
Campaign naming conventions
Define mandatory naming rules with versioning. This keeps your analytics data clean and consistent across all teams.
Multi-tenant organizations
Separate workspaces for each team or business unit with role-based access control.
Secure integrations
Connect to your analytics and advertising platforms with encrypted credential storage. OAuth and API key support for all major platforms.
Audit logs & admin controls
A full audit trail of every action. Platform administrators can manage users, enforce policies and monitor compliance.
How it works.
- 1
Define conventions
Set up your UTM templates, naming conventions and required fields. Configure team roles and permissions.
- 2
Generate links
Your team picks parameters from a dropdown, with no manual entry and no typos. Duplicate detection automatically prevents conflicting links.
- 3
Connect analytics
Link your analytics platforms to see campaign performance. Encrypted connections protect your credentials.
Built for enterprise security standards.
Hosted in Germany
All data is stored and processed on servers in Germany.
SSO & MFA
Single sign-on via SAML 2.0 and OpenID Connect. Multi-factor authentication for an additional layer of security.
Encrypted credentials
All integration credentials and API keys are secured with AES-256 at rest and in transit.
Want something like this for your company?
The same expertise we use to develop our own products is available to companies as a service.
hello@kessel-und-code.de
Rotebühlplatz 11–15, 70178 Stuttgart